Hugo Boss & McLaren Collection Lookbook


Hugo Boss x McLaren Collection Lookbook

Hugo Boss collaboration with Formula One racing giant tapped Britain Jenson Button of McLaren shot by photographer Hunter & Gatti. The collection features casual pieces with tee shirts, jeans, and light weighted jackets in black and ivory  from the ‘McLaren collection’ standing next to a red hot McLaren car.

Sean O’Pry for Hugo By Hugo Boss Spring 2013 Advertising Campaign


Hugo by Hugo Boss Spring 2013 Advertising Campaign

Earlier this month, Hugo Boss have released a few photos for their Spring 2013 advertising campaign. They have released more shots with model Sean O’Pry with their signature clean fitted suit jackets, undershirt and slim pants

Mathias Lauridsen for Hugo Boss Winter 2012 Online Advertising Campaign


Hugo Boss enlist model Mathias Lauridsen joined by Kasia Struss for their winter 2012 online advertising campaign shot by Daniel Jackson. The collection features tailored two-piece suits, deconstructed coats and warm knitwear define a style that focuses on classic tones, from a collection that mixes classic straight modern contemporary with surprise detailing.